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It [using Social Media] has had this big effect on the business. Slowly filtering through with lots of people viewing the page, we’re now starting to get a lot of our enquiries actually from Facebook so it’s a big benefit to us on our business. I think if you want to get your business out there, give it a go, because it’s definitely worth it; it’s the way to go. It’s what’s happening in this generation.
Facebook is way more important to us than a website. It’s reached many more customers for tennis than our website and it’s so much easier to keep updated as well than a real website.
Facebook’s been a big tool in us getting as successful as we did so quickly – just getting the word out there. It’s friends telling their friends. It’s not someone just on the television going: ‘You should come here because they’ve got great coffee.’ I think the powerful thing with Facebook is it is friends’ recommendations.